Portfolio designed the new logo and the related visual identity for the Esperia Medical Center in Porcia (PN), which includes various communication tools, brochures and stationery. Subsequently, it took care of the entire internal and external signage project for the new headquarters. The entire information system is characterized by a minimal and rigorous graphic style, and was designed to guide and identify each location and guarantee patients, visitors, employees, Italians and foreigners, the information necessary to orient themselves without difficulty. The new Esperia Medical Center is part of the Gruppo Policlinico Città di Udine, which represents the most important reality operating in accredited private healthcare in Friuli Venezia Giulia. The new headquarters is on a single level inside a recently constructed building and was designed to make the patient experience as pleasant and efficient as possible with a careful study of the spaces and the use of lighting and interior colors.
